![]() If you are not paid a stipend or per diem, then you are providing your work free of charge to your employer. Your internship contract may include a clause that specifically attaches ownership of all work products created for the duration of the contract to the employer. Internships at design companies are legitimate strategies to gain experience and to network with graphic designers who are already established in their profession. Additionally, for spec work where you retain the rights to the design, make sure that you submit designs that are easily revised for submission elsewhere. In general, if the spec work is too demanding and takes up time that is better spent on the requirements of paying clients, then you may want to opt out of the spec work opportunity. Weigh the benefits of submitting your work product for these opportunities that may or may not result in adequate exposure and compensation. Spec works include samples of work provided to prospective employers or clients and submissions to industry competitions where your entry becomes the property of the competition’s organizers. Providing Spec WorkĮssentially, spec work is anything you create and submit for consideration without assurance of compensation. Participate in work-for-exposure opportunities if you stand to gain something in the process such as prizes from a design competition or goodwill from family or acquaintances. You may achieve better results by creating a website or participating in a designers’ digital gallery. However, clients that offer to pay in kind through exposure are usually startups or small organizations with limited presence themselves. Designing to Gain ExposureĪs a beginning graphic designer, you may be tempted to offer your work to companies or organizations to gain exposure and build your reputation in the process. For others, it is a way to network with decision makers across various industries, but there are many who object to providing free work for any reason because this practice contributes to devaluing the work for all graphic designers. For graphic designers, it is a legitimate strategy to promote your skills while building a portfolio. For professionals in the creative sector, including graphic designers, writers and other creative artists, the work for free strategy may seem like a practical way to grow your clientele.
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